Total Resource Campaign – Brings Value & Opportunity to Local Business

posted on Friday, October 26, 2012 in Blog

Be Part of Something Greater – the Cedar Valley of Iowa is more than a tag line. It is an invitation to be part of the largest business organization in Northeast Iowa. It is an invitation to leverage the reputation, opportunities, and the benefits of being an investor that the Greater Cedar Valley Alliance & Chamber offers. An investment in the GCVAC gives your company the opportunity to gain exposure for your product or service, and build brand awareness through event and advertising sponsorships. Involvement helps keep you up to date with the latest public policy and legislative issues, and provides frequent opportunities to network with local business leaders who are committed to the strength and vitality of the Cedar Valley regional economy. Business services and resources are also available to help with workforce and expansion needs. Here are three ways your company or organization can benefit from investing in the GCVAC:

1. GCVAC Website/Mobile app Investor Directory

The GCVAC website is a resource for the both B2B decision makers and consumers when searching for other area businesses to work with. As an investor/member you receive an online directory listing with links to your website, videos, social media channels and coupon promotions. A directory is also printed annually and distributed throughout the community and in relocation packets. The soon to be released mobile versions of the investor directory will put your company's contact information in the palm of consumers' hands for convenient dialing and mapping.

2. B2B Targeted Marketing

With approximately 900 investor/member businesses and organization, promoting your company's brand, events, or milestones through our e-newsletter, Business Monthly newsletter, mailing label or fax distribution service are cost effective ways to reach approximately 1,500 subscribers or more. Only GCVAC investor/members have this kind of access to the engaged local business community.

3. Sponsor or Host a GCVAC event

GCVAC events are wildly popular! These events often sell out. Sponsors and hosts are highlighted in various ways through promotions, print pieces and signage, and in some cases companies are given opportunity to speak or have a display table at certain events. Sponsorships come at a variety of price points to accommodate businesses large or small.

A team of GCVAC volunteers are available to speak with you about the sponsorship opportunities that best suit your marketing needs. Through the Total Resource Cam­paign (TRC) you can design your sponsorships to work with your annual marketing budget.

For more information about GCVAC investor/membership and sponsorships contact Bette Wubbena, Director of Member Services or Business Manager, Kim Schleis­man by e-mail at, or call 319-232-1156.