International soft landing
hub of innovation
foreign direct investment
Nestled in the Midwest, the Cedar Valley—comprising the vibrant cities of Waterloo and Cedar Falls—offers an unparalleled opportunity for foreign direct investment (FDI). Our region is more than just a place on the map; it’s a thriving hub of innovation, a community rich in resources, and a destination poised for global business success. With a skilled workforce supported by top educational institutions, the Cedar Valley provides a strategic environment to grow and expand your business.
Setting Up Your Future U.S. Operation in Waterloo/Cedar Falls, Iowa
Gradual and supported entry that eases the transition into the United States providing necessary support to ensure successful adaptation and integration below are a few ways we support global soft landings of international companies in the US.

Site Selection and Available Sites
Throughout the years, we have assisted international companies in establishing their first operations in the Waterloo/Cedar Falls market, including helping them locate suitable leasing options, from small offices to larger office and industrial spaces and advocating on your behalf for state and local incentives.

Networking and Connection
Our network of partners covers a variety of topics, including the cost of doing business, Iowa’s tax structure, labor availability and job training assistance, and supply chain support, among others.
Community & Location Tours
Our local team offers customized tours seven days a week, tailored to your schedule, from viewing business properties available for lease to engaging in coffee chats with other international executives who have relocated to the Waterloo/Cedar Falls area. We aim to connect you and your business with like-minded individuals.
On-Going Support
Through Grow Cedar Valley and partners we help integrate your company quicker into the community but also any relocating executive and family. Our economic development officials ensure your business’s new location in the Waterloo/Cedar Falls, Iowa market is successful from the onset and support your needs as you grow in the United States.
Business resources
State and Local Tax Incentives
Explore information related to Iowa’s and the Cedar Valley’s tax climate, as well as incentives for your business.
REACH OUT
Learn More About The Cedar Valley
If you have any questions, don’t hesitate to ask. We’re here and happy to help!